An introduction to year 12 Business

Businesses up and down the country and all across the world are facing the biggest challenge of a generation with the COVID lockdown and the difficult recovery that will follow.

In Year 12 Business you will learn about how the wider economic and society environment impacts on a business and its customers and what responses a business can put in place to recover.

I have set two projects for you to look at over the summer. The first looks at the wider economy so that you can start to understand some of the impacts that the lockdown has had. The second puts you in the shoes of an entrepreneur who owns a coffee shop that has just reopened and looks at how marketing can help relaunch their business.

You will have covered many of the concepts already but in Year 12 we will take your understanding of business further as you are prepared for university or the world of work.

• Business Year 11 to 12 transition